Snog? Marry? Avoid This Show
Snog Marry Avoid? is supposed to be about natural beauty, looking at it from that perspective seems like a good idea.
The structure however is horrendous. To me it's no different to any typical internalised misogynistic women's gossip magazine.
Firstly there is the introduction of P.O.D and the contestant. P.O.D. makes negative comments about these people, some of which are very derogatory and misogynistic, calling anyone who's confident enough to wear little, some variation of a slapper. The first step towards getting rid of fakery is asking the public's opinion of this person's appearance and commenting on whether they'd snog, marry or avoid this person, as well as other multiple choice questions.
This in itself is the reinforcement of the importance of conforming, in a very patriarchal way, to get a boyfriend. If the contestant agrees to the makeunder the person may be choosing from a limited selection of hairstyle choices, celebrity styles and a few other things. This obviously contributes to the idea of conformity and the idea that your opinion doesn't matter much, if at all. They are told to remove all their fakery and say whether they like it or not. It feels very much like high school; having to conform to fit in with the popular cliques (the public), being called names (P.O.D), dressing to please others (family, friends, lovers).
The style is so uniform that the people who would be deemed "alternative" are all transformed in the exact same style. It makes sense that these are not successful transformations. This show reinforces patriarchy, internalised misogyny, misogyny, bullying, conformity and more things.
Remember you are beautiful with and without "fakery".